GrowthEngine Media is a Toronto-based digital marketing agency providing Google My Business optimization services to businesses of all sizes. Google My Business (GMB) listings are often the first points of contact customers have with a brand – we’re here to ensure your listing makes a positive first impression.
We can claim and verify your GMB account, ensure your information is up-to-date and accurate, optimize your listing content, and provide additional recommendations to ensure this critical marketing asset is visible to the audiences that matter most.
Before we can perform any Google listing optimization, we first need to claim and verify your account. Doing so will establish your business as a reputable, Google-trusted brand, and will unlock several additional optimization options.
One of the simplest, most effective ways of proving to Google that your business is active and trustworthy is to establish standardized business information that can be provided to all directories and listings. The address, contact information, hours of operation, and additional info that appears on your GMB listing should be duplicated across all other directories and social platforms.
There’s more to an optimized GMB listing than providing contact info and an accurate address. Your profile should include robust descriptions of your business, the industries you serve, and your product and service offerings, all optimized with SEO-friendly keywords relevant to your brand.
Few businesses currently take advantage of the full range of features Google My Business has to offer. We recommend adding optimized images, Google Posts, and even 360° virtual tours to get the most out of your GMB listing.
GrowthEngine Media is a Google Premier Partner, a designation reserved for high-performing search engine marketing agencies. Our expertise with Google products extends well beyond paid advertising; we also have significant experience helping local businesses optimize their GMB profiles to attract new customers and generate qualified traffic to their websites.
Your Google My Business profile is your first opportunity to make an impression on customers. A fully-optimized listing indicates that your business is active online and engaged with the community. Contact us today to learn more about our Google My Business optimization process and services.
The first step in our Google My Business optimization process is to carefully audit your existing profile. We’ll review your verification status, cross-check your business information against your website and other listings, and look for opportunities to enhance the content and images on your profile.
Once our recommendations have been approved, our team will begin updating your business info and developing new content. The goal is to ensure that prospective customers who visit your profile have all the information they need to continue their buyer’s journey.
Google continually updates its best practices and adds new features to its platforms. As such, the work of optimizing a Google My Business profile is never truly finished. Our team will track the performance of your GMB listing and provide reports and recommendations for further improvements.
Before we can optimize your Google My Business listing, it first must be claimed and verified. This is a more complicated process than you might imagine. It requires creating a Google My Business account and, in some cases, waiting for a verification code to arrive by mail. But the benefits are worth the headache: there’s no easier way for customers to learn about your business than by viewing your GMB listing.