GrowthEngine Media is a Toronto-based digital marketing agency providing social media management services to businesses of all sizes. Reach out today to discuss how we can help your business generate new leads, create new website traffic, and improve community engagement through social media management.
GrowthEngine Media is a recipient of the Facebook Small Business Grants Program, and is also a Google Premier Partner.
Social media management refers to the maintenance and optimization of a business’s organic social media profiles. Our services include the planning, scheduling, and creation of organic content for all mainstream social networks, including Facebook, Twitter, Instagram, and LinkedIn.
Social media is a great way to increase brand awareness, improve engagement with your community, and ultimately drive new traffic and customers to your company website. An effective social content strategy can also help establish your brand as a thought leader. You’re experts in your field – don’t let that knowledge go to waste!
GrowthEngine Media is a participant in the Facebook Small Business Grants Program, an initiative designed to help qualified businesses navigate the COVID-19 pandemic. Our team is equipped to help clients access similar grants and programs during this unprecedented time and in the future.
With over two billion users worldwide, Facebook is the biggest social media platform in existence. Since its inception, it has become a critical organic marketing channel for most businesses. Facebook users are active and enthusiastically engaged with the platform – our team can help you capitalize on that engagement.
Twitter’s user base isn’t as vast as Facebook’s, but its users are no less engaged. Through Twitter, brands have an opportunity to create a highly-active, fiercely loyal community. This is the place to share unique ideas and well-researched articles. Twitter users want details, and they want to create a dialogue.
Instagram taps into the internet’s vast appetite for visual media. Once a niche platform, Instagram now has nearly a billion users with some of the highest engagement levels of any social media network. It relies on photos and videos to convey narrative, with text leveraged as a secondary tool. Instagram is a massive opportunity for retailers and other businesses that do visually impactful work. It’s also a chance for less visual companies to build a brand identity.
Microsoft-owned LinkedIn is the social network for professionals. Not every business needs LinkedIn, but it can be a vital tool for B2C companies and other service providers that cater to pros. This is another place to emphasize your thought-leadership. Don’t be afraid to share deep dives into your areas of expertise – you could capture the attention of your next big client, or even the next member of your team.
The first step in our social media management process is to build and deliver a point-by-point strategy. Our team will analyze your existing approach to identify areas for improvement, review your specific goals and target audiences to assess opportunities, and deliver detailed next step recommendations.
Once we are aligned on strategy, our team will act on our recommendations. We will optimize existing profiles, create content schedules, generate content and creative assets, and create new profiles wherever it is deemed necessary. Throughout this process we will deliver detailed reporting and maintain tracking documents.
Now that we’ve established the foundation of your social media management campaign, we will continue to monitor performance, provide reports, and introduce new recommendations as necessary. Our goal is to continually improve your social media performance throughout our engagement.
GrowthEngine Media is a participant in the Facebook Small Business Grants Program, an initiative designed to help qualified businesses navigate the COVID-19 pandemic. Our team is equipped to help clients access similar grants and programs during this unprecedented time and in the future.
If you are interested in energizing your brand’s social media performance, contact us today to schedule a meeting. Our team has helped businesses of all sizes optimize and update their organic social media programs with the long-term goals of improving user engagement, brand awareness, traffic, and lead generation. Reach out today to learn more