GrowthEngine Media is a Toronto-based web development company and digital marketing agency providing a range of website development services to businesses of all sizes. Contact us today to discuss how a redesigned and redeveloped website can help your business increase traffic, generate more leads, improve user experiences, and attract more user engagement.
Your website is at the centre of your company’s online identity, and should be the focal point of all online and offline marketing efforts. An expertly designed and optimized website will attract users from search engine results pages and improve your chances of turning those site visitors into clients.
Website design generally refers to the user experience aspects of website development – the site’s aesthetic qualities (font choice, colour, images, etc.); how content is organized; how users are expected to move through the site; etc. As a web design company, we work with talented designers to develop concepts for ground-up web designs and redesigns.
Website development refers to the actual building and maintenance of a website – in other words, the work that happens behind the scenes to make sure your website functions properly. As a web development agency, we work with experienced coders to build fast, responsive, and user-friendly websites that help clients achieve their business goals.
Website design and development are critical to successful SEO strategies. Google and other search engines tend to look negatively on websites that deliver sub-par user experiences. If your website is too slow or unresponsive to different screen sizes, for example, you will have difficulty ranking for key search terms.
Even websites that rank well in search results and generate lots of qualified traffic aren’t guaranteed to drive sales. If your site is attracting plenty of visitors but not producing tangible results, it may need to be reconfigured to prioritize conversions. Our team can assess your site and provide recommendations for generating more leads.
GrowthEngine Media is a Google Premier Partner search engine marketing agency, a designation reserved for Google Ads managers that meet rigorous ad spend and campaign quality guidelines. Through this partnership we have access to valuable insights on Google’s preferred practices, which inform every step of our SEO and website development processes.
Interested in designing a new website? Ready for an update to your underperforming site? Contact us today to discuss how an experienced web development company can help. An expertly designed and optimized website can have a tangible impact on your business. Reach out today to schedule a consultation.
The first steps in our website development process are to conduct a thorough review of your existing web assets, identify needs and areas for improvement, and generate a strategy for revamping your website. We always maintain close contact with our clients throughout this process. After all, this is your website; it should reflect your company’s personality and values.
Once we are aligned on your company’s website needs, we will begin designing, coding, and testing your new website. We will rely on your feedback throughout this stage of the process, as well; the site will only be launched once it has been designed and coded to your satisfaction.
Following the launch of your new or redesigned website, we will continue performing regular tests to ensure it is functioning as expected. We will also provide ongoing performance reporting and SEO recommendations, and may even supply regular content updates, if desired. In our view, a website is never truly finished - there’s always room for improvement and enhancements to align with evolving best practices.