Google Launches May 2022 Broad Core Update
May 30, 2022
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Last week, Google started to roll out its latest major algorithm change, the ‘May 2022 broad core update.’ This is the first major algorithm revamp
Google Delivers Incorrect SEO Lessons in Digital Marketing Course
May 16, 2022
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In early May, Google announced its new Digital Marketing & E-commerce certification course, a program to help digital marketing professionals brush up on or develop
Is MUM Google’s Next Paradigm Shift?
April 25, 2022
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Google updates its search engine ranking algorithms every day. The updates are mostly small, imperceptible tweaks that even the keenest-eyed SEO doesn’t notice. Occasionally, the
How Do Hosting Changes Affect SEO?
February 28, 2022
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If you’re hosting your website with GrowthEngine, you will have received a notification in recent days that your site is being migrated to a more
The End of the AMP Era
January 24, 2022
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When Google launched Accelerated Mobile Pages (AMP) in 2015, SEO agencies assumed that the framework would be a prerequisite for visibility at the top of
Google Launches Another Core Update
November 22, 2021
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Last Wednesday, Google announced the launch of its latest major algorithm reconfiguration, the November 2021 Core Update. “The November 2021 Core Update is now rolling
Semrush Confirms SEO Volatility
November 1, 2021
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If you feel like your website has been bouncing around Google’s search engine results pages more than usual this year, you’re right. Last month, Semrush,
Google Updates Search Quality Rater Guidelines
October 25, 2021
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Last week, Google announced that it had updated its ‘search quality rater guidelines’ for the first time in over a year. Here’s what that means,
Traffic Diversity Mitigates Impacts of Google Algorithm Updates
October 18, 2021
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Last week, Search Engine Land shared an interesting perspective on Google’s impact on business performance. In an S-1 filing from 2017, personal finance company NerdWallet
Google’s Page Experience Update is Now Complete
September 7, 2021
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To the relief of every SEO agency in Toronto, in Canada, and across North America, Google’s Page Experience Update is now complete. The search engine