• Monday - Friday, 9:00 AM - 6:30 PM

  • LinkedIn Marketing Partner — B2B Advertising Specialists

Reach decision-makers where they work, not where they scroll

LinkedIn is the only platform that lets you target buyers by exact job title, company, seniority, and industry simultaneously — reaching decision-makers in a professional mindset, not a passive social browsing state. We are a LinkedIn Marketing Partner specialising in B2B pipeline generation.

  • LinkedIn Marketing Partner — verified by LinkedIn
  • Target by job title, company name, seniority, and industry simultaneously
  • Lead Gen Forms, ABM, Sponsored Content, and Message Ads all managed
  • CRM integration with HubSpot, Salesforce, and 20+ platforms

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LinkedIn Advertising Services

B2B advertising that reachesthe right person, every time

LinkedIn targeting is unmatched for B2B — but most campaigns underperform because of weak creative, incorrect bidding, or poorly structured Lead Gen Forms. We fix all three.

Sponsored Content

Single image, carousel, video, and document ads in the LinkedIn feed. Thought leadership content and lead generation offers targeting your exact buyer persona by job title and seniority.

Single Image Ads
Carousel Ads
Video Ads
Document Ads

LinkedIn Lead Gen
Forms

Pre-populated forms that capture high-quality B2B leads without a landing page. 13% average completion rate vs 2–3% on landing pages. CRM integration included on every engagement.

Pre-Populated Forms
13% Completion Rate
CRM Integration
Lead Quality Scoring

Account-Based
Marketing

Target specific companies by name alongside job title and seniority — the definitive ABM platform. Build target account lists, run account-specific creative, and track influence per company.

Company Name Targeting
Target Account Lists
Account-Specific Creative

Message Ads &
Conversation Ads

Deliver a personalised message directly to your target audience's LinkedIn inbox. 52% average open rate. Conversation Ads add multi-choice responses that qualify and route leads automatically.

Message Ads
Conversation Ads
Dynamic Personalisation
Branching Logic

LinkedIn Retargeting

Reach your website visitors, video viewers, form openers, and CRM contacts across LinkedIn. Matched Audiences from your email lists or CRM for direct B2B targeting on the professional network.

Website Retargeting
Video Viewer Retargeting
Matched Audiences
Lookalike Audiences

LinkedIn Ads Results

B2B pipeline from LinkedIn that moves the business

Average Lead Gen Form completion rate — vs 2–3% on standard landing pages
0 %
Average Message Ad open rate — higher than most email marketing programmes
0 %
Higher engagement from LinkedIn Sponsored Content vs other B2B ad formats
0 x
Average time from LinkedIn campaign launch to first qualified pipeline
4- 0 weeks

Our LinkedIn Advertising Process

From targeting to pipeline inFive clear steps

LinkedIn campaigns require more strategic setup than other paid channels. Our structured process ensures targeting, creative, and tracking are all correct before a single dollar is spent.

ICP Definition

Ideal Customer Profile development — job titles, seniority levels, industries, company sizes, and geographies that define your highest-value buyers on LinkedIn.

Campaign Architecture

Campaign and ad group structure built around funnel stage — awareness, consideration, and conversion objectives each get separate campaigns with separate budgets and KPIs.

Creative Development

Ad copy and creative briefs per format — Sponsored Content, Message Ads, Lead Gen Forms, and Conversation Ad branching logic all developed before launch.

Lead Gen Form Build

Form design, question selection, CRM integration setup, and thank-you message configuration. Lead quality scoring criteria agreed before the first lead arrives.

CRM Integration & Attribution

LinkedIn leads delivered automatically to your CRM. Opportunity and deal stage tracking enabled so ad spend is attributed to pipeline and closed revenue.

LinkedIn Ad Format Expertise

Every LinkedIn ad format, deployedstrategically

LinkedIn has more ad formats than most businesses realise. Each serves a different purpose — we deploy the right combination per campaign objective.

Sponsored Content

Lead Gen Forms

Account-Based Marketing

Message Ads

Retargeting

Basic Care Plan

For small sites that need reliable hosting and keep-the-lights-on maintenance. Everything you need to stay online, secure, and backed up – at an accessible price point.

99.9%Uptime SLA guaranteed

DailyAutomated backup schedule

What's Included

  • Managed WordPress hosting with 99.9% uptime SLA
  • Daily automated backups with 30-day retention
  • SSL certificate management and renewal
  • WordPress core and plugin updates monthly
  • 24/7 uptime monitoring with alerts

Growth Care Plan

For active businesses that need hosting, maintenance, and ongoing site improvements. Includes development hours for content updates and priority support.

2 hrsDev time included per month

4 hrPriority support response SLA

What's Included

  • Everything in Basic Care, plus:
  • WordPress updates twice monthly for freshness
  • 2 hours of dev and content updates per month
  • Daily malware scanning and security monitoring
  • Performance optimisation and Core Web Vitals monitoring

Premium Care Plan

For businesses with active sites that need frequent updates, maximum performance, and enterprise-level security. Includes a dedicated account manager.

2 hrsDev time included per month

1 hrEmergency response SLA

What's Included

  • Everything in Growth Care, plus:
  • Real-time security monitoring and firewall management
  • Staging environment for safe testing before updates
  • Dedicated account manager for all communication
  • Quarterly SEO and performance audit included

White Label Hosting Reseller

Offer managed hosting to your clients under your own brand. You set the pricing, we manage the infrastructure. A recurring revenue stream with zero operational overhead.

50+Agencies in reseller program

ZeroSetup cost to join program

What's Included

  • Your brand on all client-facing communication and invoices
  • One dashboard to manage all client sites in one place
  • Wholesale pricing - set your own margin per client
  • Full NDA and zero direct client contact without permission
  • White label monthly reports in your agency template

Site Migration

Moving your site to GrowthEngine managed hosting is easier than most people expect. We handle the entire migration with zero downtime and zero data loss.

48 hrAverage migration turnaround

ZeroDowntime on all migrations

What's Included

  • Full site clone and test on new infrastructure
  • DNS migration managed by our team on your schedule
  • SSL certificate setup and verification before go-live
  • Performance optimisation immediately after migration
  • Post-migration monitoring for 14 days included

Keyword Strategy Case Studies

Research that translated into real rankings

Personal Injury Law – SEO

Law firm dominates practice-area searches across Ontario

Intent-based keyword research uncovered high-value legal opportunities across multiple cities and practice areas. New landing pages secured top rankings for priority searches.

In top 1 ranking
0 +
Case enquiry volume
0 x

Roofing Company – Local SEO

Roofing company captures high-intent local searches

Keyword mapping identified service and location opportunities across target markets. Optimized pages quickly gained visibility for competitive roofing searches.

Page 1 rankings
0
Qualified leads
+ 0 %

Immigration Company – SEO

Immigration firm ranks for visa-related searches

Research uncovered underserved immigration queries with strong commercial intent. Content and landing page strategy improved rankings across key service categories.

Top 5 rankings
+ 0 %
Consultation requests
+ 0 %

Waterproofing Company – SEO

Waterproofing company wins competitive local keywords

Keyword gap analysis revealed missed opportunities for basement and foundation repair searches. Optimized service pages improved rankings and lead generation.

Top 3 rankings
+ 0 %
Qualified enquiries
+ 0 %

Hotel Industry – Hospitality SEO

Hotel brand captures destination search demand

Destination and travel-intent keyword research identified booking opportunities across key markets. New content hubs increased visibility for travel-related searches.

Page 1 rankings
+ 0 %
Direct bookings
+ 0 %

LinkedIn Advertising Questions

LinkedIn advertising questions,answered directly

LinkedIn CPCs are typically 3–5x higher than Meta or Google Display — but you are paying to reach a professional audience in a work mindset, with verified job titles and company data. For B2B companies selling products or services worth $5,000+, the pipeline quality from LinkedIn typically delivers a significantly better ROI than cheaper platforms generating lower-quality leads.

LinkedIn requires a minimum bid of $2 per click or $10 per 1,000 impressions, with a minimum daily budget of $10. We recommend a minimum of $3,000/month in ad spend to generate enough data for meaningful optimisation. Below this level, the audience size and testing capability are too limited to optimise effectively.

LinkedIn campaigns typically require 4–6 weeks to generate initial qualified pipeline. The professional buyer journey is longer than consumer channels — decisions involving significant budget require multiple touchpoints. We structure campaigns for this longer cycle: awareness Sponsored Content first, then conversion offers after warming the audience.

Yes — LinkedIn is the only platform that allows company-name targeting alongside job title and seniority simultaneously. You can upload a list of up to 300,000 target companies and show ads only to people who work there AND match your job title criteria. This is what makes LinkedIn the definitive ABM platform for B2B.

LinkedIn Lead Gen Forms are native forms that open directly within the LinkedIn platform. They pre-populate with the user’s LinkedIn profile data — name, job title, company, email — so the user only needs to confirm and submit. This dramatically reduces friction vs a landing page redirect. Average completion rates are 11–15% vs 2–3% on external landing pages.

Yes. We integrate LinkedIn Lead Gen Forms with HubSpot, Salesforce, and 20+ other CRM platforms using LinkedIn’s native CRM integrations or Zapier. Leads are delivered to your CRM automatically within seconds of form submission, with all LinkedIn profile data and campaign attribution included. This enables immediate sales follow-up and accurate pipeline attribution.

LinkedIn targeting is based on verified professional data — people’s actual job titles, companies, and seniority levels as they appear on their professional profile. Other platforms infer this data from behaviour and stated interests, which is far less accurate. LinkedIn is also unique in enabling Message Ads (direct inbox delivery) and ABM targeting by specific company name.

We report on: impressions, clicks, CTR, CPM, CPC, Lead Gen Form completions, cost per lead, lead quality (job title and company breakdown), Message Ad open rates, and pipeline attribution. Monthly reports connect LinkedIn spend to CRM pipeline value and SQLs so sales and marketing align on the same revenue impact data.