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Google Ads Turns 20

October 23 marked the 20th anniversary of the launch of Google AdWords, the search engine marketing leader now rebranded as Google Ads. The platform’s goal,

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How Do Reviews and Ratings Affect Conversions?

[spb_boxed_content type=”coloured” box_link_target=”_self” padding_vertical=”0″ padding_horizontal=”0″ width=”1/1″ el_position=”first last”] How Do Reviews and Ratings Affect Conversions? Savvy online shoppers rely on customer reviews and ratings, which

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Facebook Introduces Paid Search Ads

[spb_boxed_content type=”coloured” box_link_target=”_self” padding_vertical=”0″ padding_horizontal=”0″ width=”1/1″ el_position=”first last”] Facebook Introduces Paid Search Ads Facebook has introduced a new paid social advertising tool for businesses to

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